Thursday, December 3, 2009

Easy way to get your pages indexed by Google

Your blog popst 100% should be indexed by Google. Follow this basic SEO guideline, I read this article in Daily SEO blog.

1. All your posts must have unique and quality content. By unique I mean that the content of your posts should be found only on a single place (i.E., avoid duplicate content both inside and outside your domain). By quality I mean that the content should be useful to potential visitors.

2. All your posts should be reachable through static links on your blog. You need to have a sound site structure in place, else the Google bot might not be able to find some of your inner pages and posts. If you use a modern CMS, like WordPress or Joomla, this shouldn’t be an issue.

3. Your domain should hold some backlinks. As you probably know backlinks are the search engine currency. You need some of them if you want Google to discover your website in the first place. Secondly, if you want to have all your pages indexed and some good search rankings, you will need to have a decent amount of backlinks. Keep in mind that there is a PageRank threshold that your pages must pass before they get included in Google’s index.

It is common for a new website to have only part of its internal pages indexed. Over time, however, this should be fixed. If you have been blogging for around one year and still only 30% of your posts are indexed by Google you might have a problem. I would start investigating duplicate content issues. Once you are sure you don’t have that, work on getting more backlinks.

Tuesday, December 1, 2009

Most Important Techniques in SEO

Following 3 rules are should respect to generate your site a victory.

1. Only target keywords that are receiving traffic

2. Only target keywords that have a commercial value.

3. Target keywords with a low enough competition.


SEO is the fine art of getting traffic to your site by optimising the on page content and off page links.

1. Keyword Research: Need to creative idea exactly what your target market is typing into Google. All Search Engine Optimisation starts here. Good keyword research is a very important factor in SEO

2. Create a Local Business Listing: With this you must easily be able to get highly ranked for your establishment and your local area.

3. Link Building: Probably the most valuable part.

Create a more number of powerful backlinks to your site.

4. RSS feeds: The majority of websites, directories and blogs have RSS feeds. If they don't then they can be created. These need to be submitted to the top 40 or so feed directories. These feed directories themselves have feeds which can be submitted! Feeds only need to be submitted once and robotically update

Creating blogs, articles and feeds produces a large network of linking, gives your optimisation a backbone, then each time content is added within the network the feeds are automatically updated. Google loves it.

5. Publish Press Releases: Each time you launch a new product or service, or just have an declaration then get it out as a press release. PR sites vary, some are free some you have to pay for but they are another great source of traffic and link juice.

6. Bookmark site pages, blogs and articles on the social bookmarking scene.

7. Utilise Twitter and Facebook to continue building reputation and customers. Twitter is just going to grow and grow, would be mad not to start using it properly right now. This can be automated to an extent.

8. If you aren't already doing this then start building a list. Would be a pleasant idea to have a monthly newsletter for your customers, another great way to maintain contact and create a long term relationship with your customers, as well as informing them of any news in your sector or company. This would have to be an 'opt-in' list where the customers click a link to confirm they want to join the list. This eliminates any accusations of SPAM, and there will be an 'unsubscribe' link with every message sent.

9. Then there are the on-page factors. This would include tweaking the content to optimise for a specific keyword. Employing 'nofollow' tags in your pages to control the flow of page rank, for occurrence putting a 'nofollow' tag on links to your T's and C's would stop any page rank flowing to this page, but would still allow customers to click on it and view it.

Wednesday, November 25, 2009

SEO tips for bloggers

1. Content is King

The quality of the posts you write is the single most important factor when it comes to Search Optimization on a Blog. I suspect others will argue differently but as I look at my own blogs success in the search engines I’d say that this has been the number one factor.

Quality content that helps people will quite often draw a reader to want to share what they’ve written - of course they do this by passing on the link to your post and often they’ll do it in a way that helps your search rankings (on their own blog for example).

2. Anticipate What People Will be Searching For

Every time you write a post you should be automatically be considering what words people might be putting into search engines to find that type of information. Once you know what kinds of words they’re using you’re in a great position to position yourself for that search.

3. Titles Titles Titles

There are a number of things to keep in mind when it comes to titles. Google pays particular attention to titles - so make sure you get them right:

first make sure that the way you set your blog up puts the title of your post in the ‘title tags’ on the back end of your blog. This is really important.
if you’re just looking from an SEO perspective don’t include your blog name in the title tags of single posts. This dilutes your keywords. Of course if you’re looking more at branding including your blog’s name in the title tags might be worth doing.
next - include the keywords that you identified in point #2 in your post title
also, keep in mind that the words you use at the start of a title tend to carry more weight than words you use later in your title

4. Keywords in other parts of your post

Use the keywords you identified in point #2 within your post also. If you want Google to rank you for a term or phrase you need to use that term or phrase. Use it in sub headings in your post (use h tags where you can), use it in the content itself, use the words in the alt tags of images etc. Don’t go over the topic but do use the words where you can naturally in the post.

5. Link to Your Own Posts

Don’t over do this one but while links from other sites are a great way to increase your blog’s rankings so are links from your blog. Interlink your posts to share where readers can find more information on your topic (where relevant) but also consider linking to key posts on your blog from other places on the blog (sidebar, front page etc).

6. Links from Outside Your Blog

Links from other sites to yours are key in SEO but they can be hard to get. Start to linking to your blog from other sites that you have or are active on. Some (like on Twitter) won’t count for anything much as they have no-follow tags but they are all potential ways for people to access your site and some will help with SEO.

Don’t become obsessed with getting links - rather become obsessed about writing great content and the links will generally come in time. However if you’ve written a great post that you think will be relevant to another blog don’t be afraid to let that blogger or website owner know about it - they could just link up.

Also - take note of the type of posts that you write that do well at getting other sites to link to you. You can learn a lot about generating linkable content by doing so and might just develop a technique that will work again and again.

7. Plugins

I don’t tend to do much to the back end of my blog to alter things like meta tags - but there are some good plugins around if you’re using WordPress that can help with some of this and that may give you a small edge. Check out 9 SEO plugins that every WordPress Blog Should have for some suggestions on this.

8. Readers Begat Readers

This isn’t an SEO technique as such but it plays a part. The more readers you have the more likely your blog is to be found by other readers. There’s a certain ’snowballing’ thing that happens on a site over time - as you get readers quite often momentum grows as those readers pass on your site to others in their network. They link to you, they bookmark you, they tweet about you, they email friends about you, they blog about you, they suggest your site in recommendation engines….

Not all of this counts with SEO but some does and the accumulation of it over time all certainly helps to grow both organic and search traffic. I guess what I’m saying is to get readers any way you can - don’t just focus upon ‘SEO’ as such.

Tuesday, November 17, 2009

Search Engine Optimization Process

Search Engine Optimization is absolutely a strategy with perfect research and implementation.
So it is of three main steps
1. Planning
2. Researching
3. Implementing

Planning: In Search Engine Optimization planning is the most important aspect. We need to plan the process according to the customer present Search Engine Optimization strategy.Planning is nothing but a complete process of SEO and the strategy which we are going to implement.It is key primary part to achieve search engine domination.Planning primarily includes
• Complete Website Analysis
• Analyzing Keywords
• Analyzing the Competitors
• Creating a Strategy

Researching: It is one of the key aspects which in turn provide results according to your decisions.We need to research the set of keywords and we need to research their competition and we need to fix some targeted keywords. Research also includes competition analysis and their targeted customers and the corresponding outcome.

Implementation:
By taking consideration of above planning options and research reports we can implement the SEO process to achieve target results. But we need to be very careful while implementing this process.Steps to follow while implementing SEO process,
• Regular checking the keyword positions
• Keyword Tracking
• Website Traffic Reporting and Analyzing
• Website Session Tracking
Sometimes we need to change the above strategy according to the competition strategy.While choosing an Internet Marketing Company for SEO implementation you must be very careful about the above three main steps like Planning, Researching, Implementation.

We need to follow these three main tasks.Your marketing company should adopt these steps to achieve good rankings in the search engines.Every step is very important while implementing Search Engine Optimization process. So we need to monitor each and every step to have long term results for your Business.But we should not expect overnight results. We should implement it and we need to have patience for the results.